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Effectiveness of Public Campaigns Using Social Marketing: -Focus on Domestic, Japanese, and Overseas Corporate Culture Cases-

Journal of Japanese Culture
2018, (79), pp.129-145
DOI : 10.21481/jbunka..79.201811.129
Publisher : The Japanese Culture Association Of Korea (Jcak)
Research Area : Japanese Language and Literature

Lee Jin Hee 1

1숭실사이버대학교

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