This paper examines the relationships between service quality and visitors’ satisfactions and behavioral intentions in theme parks. The items for measuring service quality are developed and expected to be practically useful for theme park management and to enhance the visitors’ satisfactions eventually. These items are grouped into seven meaningful dimensions: entrance area, rides, restaurants, shows, shops, park facilities, and park atmosphere. Results show that while park atmosphere has an important impact on visitors’ satisfactions, ride impacts significantly on revisit intentions and willingness to recommend to others. These findings suggests useful management implications for theme parks.
@article{ART000920183}, author={권유홍 and Lee, Hoon}, title={The Influences of Service Quality on Visitors’ Satisfactions and Behavioral Intentions in Theme Parks}, journal={Journal of Tourism Sciences}, issn={1226-0533}, year={2002}, volume={26}, number={1}, pages={219-236}
TY - JOUR AU - 권유홍 AU - Lee, Hoon TI - The Influences of Service Quality on Visitors’ Satisfactions and Behavioral Intentions in Theme Parks JO - Journal of Tourism Sciences PY - 2002 VL - 26 IS - 1 PB - The Tourism Sciences Society Of Korea SP - 219 EP - 236 SN - 1226-0533 AB - This paper examines the relationships between service quality and visitors’ satisfactions and behavioral intentions in theme parks. The items for measuring service quality are developed and expected to be practically useful for theme park management and to enhance the visitors’ satisfactions eventually. These items are grouped into seven meaningful dimensions: entrance area, rides, restaurants, shows, shops, park facilities, and park atmosphere. Results show that while park atmosphere has an important impact on visitors’ satisfactions, ride impacts significantly on revisit intentions and willingness to recommend to others. These findings suggests useful management implications for theme parks. KW - DO - UR - ER -
권유홍 and Lee, Hoon. (2002). The Influences of Service Quality on Visitors’ Satisfactions and Behavioral Intentions in Theme Parks. Journal of Tourism Sciences, 26(1), 219-236.
권유홍 and Lee, Hoon. 2002, "The Influences of Service Quality on Visitors’ Satisfactions and Behavioral Intentions in Theme Parks", Journal of Tourism Sciences, vol.26, no.1 pp.219-236.
권유홍, Lee, Hoon "The Influences of Service Quality on Visitors’ Satisfactions and Behavioral Intentions in Theme Parks" Journal of Tourism Sciences 26.1 pp.219-236 (2002) : 219.
권유홍, Lee, Hoon. The Influences of Service Quality on Visitors’ Satisfactions and Behavioral Intentions in Theme Parks. 2002; 26(1), 219-236.
권유홍 and Lee, Hoon. "The Influences of Service Quality on Visitors’ Satisfactions and Behavioral Intentions in Theme Parks" Journal of Tourism Sciences 26, no.1 (2002) : 219-236.
권유홍; Lee, Hoon. The Influences of Service Quality on Visitors’ Satisfactions and Behavioral Intentions in Theme Parks. Journal of Tourism Sciences, 26(1), 219-236.
권유홍; Lee, Hoon. The Influences of Service Quality on Visitors’ Satisfactions and Behavioral Intentions in Theme Parks. Journal of Tourism Sciences. 2002; 26(1) 219-236.
권유홍, Lee, Hoon. The Influences of Service Quality on Visitors’ Satisfactions and Behavioral Intentions in Theme Parks. 2002; 26(1), 219-236.
권유홍 and Lee, Hoon. "The Influences of Service Quality on Visitors’ Satisfactions and Behavioral Intentions in Theme Parks" Journal of Tourism Sciences 26, no.1 (2002) : 219-236.