Estimating the Attendance of an Open Gate Festival using Tag and Recapture Method and Tyrrell's Entrance Sample Count and Survey Technique
2008, 32(1), pp.11-30
Publisher : The Tourism Sciences Society Of Korea
Research Area : Tourism
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This study is to measure scientifically the number of visitors of an open gate local festival using both tag and recapture method and Tyrrell’s entrance sampling and survey method. 2007 Naganeupseong Folk Festival was selected as a study site as it was held in a closed space with only 2 entrance gates. Tyrrell’s method estimated that 31,269 people visited the festival during the 2 days festival period while Tag and Recapture approximated that 39,800 people participated in the festival. Actual measure showed that 30,509 people came to see and enjoy the event. This suggests that Tyrrell’s method is better than Tag & Recapture in estimating the number of visitors of an open gate festival.
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