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pISSN : 1226-0533 / eISSN : 2713-6388

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The Effects of Hotel Employees’ Brand Identification and Service Value Perception on Emotional Dissonance and Pro-Customer Role Performance

  • Publisher : The Tourism Sciences Society Of Korea
  • Research Area : Tourism

Wha-In Lee 1

1경기대학교

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타입을 선택하세요 :
@article{ART001288976},
author={Wha-In Lee},
title={The Effects of Hotel Employees’ Brand Identification and Service Value Perception on Emotional Dissonance and Pro-Customer Role Performance},
journal={Journal of Tourism Sciences},
issn={1226-0533},
year={2008},
volume={32},
number={5},
pages={297-314}