[journal] 고재윤 / 2006 / Importance of Wine Label Information and Perception Differences According to Consumer Groups / 관광학연구 / 한국관광학회 30(1) : 403~420

[journal] 고재윤 / 2006 / Developing Evaluation Items on Sommelier Certificate Program / 관광학연구 / 한국관광학회 30(5) : 133~151

[journal] 고재윤 / 2006 / The Selection Attributes of the Wine: Wine-Related Lifestyle Approach / 외식경영연구 / 한국외식경영학회 9(1) : 51~67

[journal] 고재윤 / 2006 / The Relationship between Wine Tourist Motivation vel Destination Choice Behavior / 관광학연구 / 한국관광학회 30(4) : 109~129

[journal] 고재원 / 2007 / Satisfaction Determinants for Student's of Wine Educational Institutions / 호텔관광연구 / 한국호텔관광학회 9(2) : 31~42

[thesis] 방진식 / 2004 / 와인소비자의 구매의사결정에 관한 연구,경기대학교 대학원,박사학위 논문 / 박사 / 경기대학교 대학원

[book] 서대원 / 2007 / 글로벌 파워매너 / 중앙북스

[journal] 이지연 / 2005 / A Study on the Level of Consumer Knowledge and Involvement ofApparel Products on Information Processing Type / 한국의류학회지 / 한국의류학회 29(8) : 1125~1135

[book] 이학식 / 2004 / 소비자행동 / 법문사

[book] 진희정 / 2007 / CEO,와인에서 경영을 얻다 / 마젤란

[journal] 차석빈 / 2006 / House Wine Management of Food & Beverage (F&B) Outlets at Super Deluxe Hotels in Seoul / 관광학연구 / 한국관광학회 30(5) : 153~171

[journal] 황혜정 / 2006 / Study on the Stress and Its Relative Effects of Variables among Children and Adolescents / 초등교육연구 / 한국초등교육학회 19(1) : 193~216

[other] 한국경제 / 2004 / 토요스페셜

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[other] CEO report / 2007 / 재계에 부는 와인 비즈니스 / Market report

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[journal] Fiske, C.A / 1994 / The relationship between knowledge and search: it depends / Advances in consumer research 21 : 43~49

[journal] Fiske, S.T / 1983 / The novice and the expert: knowledge-based strategies in political cognition / Journal of experimental social psychology 19 : 381~400

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[journal] Hall, J / 1999 / An empirical confirmation of segments in the australian wine market / International journal of wine marketing 11(1) : 19~35

[book] Hewitt, J.P / 2000 / Self and society: a symbolic interactionist social psychology, 8th ed / Allyn and Bacon

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[book] Kenshi,H / 2005 / An introduction to wine for beginners / Gentosha, Inc

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[book] Macneil,K / 2001 / Wine bible / Workman publishing

[journal] Quester, P.G / 1998 / The influence of consumption situation and product involvement over consumers’ use of product attribute / Journal of consumer marketing 15(3) : 220~238

[journal] Rao, A.R / 1988 / The moderating effect of prior knowledge on cue utilization in product evaluations / Journal of consumer research 15(september) : 253~264

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[journal] Spawton,A.W / 1991 / Segmentation approach: Risk reduction and consumer expectations of wine are the foundation / European journal of wine marketing 17