Journal of Tourism Sciences 2022 KCI Impact Factor : 2.88
An investigation of Moderating Effects of Perceived Usefulness and Easiness of Use on the Relationships Between e-CRM Activities and Firm Performance in Internet Travel Agencies
ABSTRACT
열림/닫힘 버튼KEYWORDS
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KCI Citation Counts (10)
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An Investigation on Consumer Tourism and Electronic Commerce through the Technology Acceptance Model:With Emphasis on Online Travel
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28(4)
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A Study on the Relationship Between Antecedent Factors of Service Industry's CRM and Performance- focusing on travel agency-
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The development of ‘ e-CRM activities scale in tourism industry ’ using a Delphi Method
/ 관광학연구
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황수영
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An exploratory study of the electronic-CRM activities in tourism industry: The case of Travel agencies, Hotels, Airlines and Restaurants
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