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Differences of Positive WOM and Negative WOM Effects in On-line Tourism Information

Journal of Tourism Sciences
Abbr : JTS
2012, 36(2), pp.261-279
Publisher : The Tourism Sciences Society Of Korea
Research Area : Tourism

Kim Ga Yoon 1 Kim Hyun Jung 2 Jang, Joon Soo 3

1한양대학교
2한양대학교
3한양대학교

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