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Market Segmentation of Local Festival Visitors by Benefit Sought:A Case Study of the Jeju Olle Walking Festival

Journal of Tourism Sciences
Abbr : JTS
2012, 36(5), pp.93-113
Publisher : The Tourism Sciences Society Of Korea
Research Area : Tourism

Ko Mi-Young 1 Oh, Chang-Hyeon 2 Chul Jeong 3

1제주대학교
2제주관광공사 마이스사업추진단
3한양대학교

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