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pISSN : 1226-0533 / eISSN : 2713-6388

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Development and Validation of the E-CRM Activity Scale in Travel Agencies

  • Publisher : The Tourism Sciences Society Of Korea
  • Research Area : Tourism

Hwang Soo Young 1

1안양대학교

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타입을 선택하세요 :
@article{ART001747479},
author={Hwang Soo Young},
title={Development and Validation of the E-CRM Activity Scale in Travel Agencies},
journal={Journal of Tourism Sciences},
issn={1226-0533},
year={2013},
volume={37},
number={2},
pages={95-117}