Journal of Tourism Sciences 2021 KCI Impact Factor : 2.61
Examining the Customer Equity Driver Influence on Customer Loyalty in a Travel Fair: A Focus on the Mediating and Moderating Role of Involvement
ABSTRACT
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열림/닫힘 버튼[journal]
김동준
/ 2012
/
Effect of Hotel Brand Equity on Perceived Value and Customer's Loyalty
/ 외식경영연구
/ 한국외식경영학회
15(4)
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[journal]
김상희
/ 2011
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The Influence of Brand Personality on Satisfaction and Loyalty in Coffeeshop Industry: A Focus on the Mediating Effect of Brand Congruency
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35(3)
: 57~83
[journal]
박영아
/ 2010
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Examining the Mass Media Influence and Social Influence on Potential Visitors’ Intention to Cardinal Stephen Kim Sou-Hwan’s Memorial Park: A Focus on the Mediating and Moderating Role of Involvement
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/ 한국관광학회
34(9)
: 189~209
[journal]
박규동
/ 2011
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The Effects of Quality Evaluation and Loyalty of Food & Tourism Expo Exhibitor’s:Using factors of Involvement as Mediators
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/ 한국관광연구학회
25(5)
: 331~349
[journal]
박철호
/ 2007
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A Study on the Construction Model for Brand Equity of the Travel Agency with Tourist Involvement
/ 관광연구
/ 대한관광경영학회
21(4)
: 189~207
[journal]
박진영
/ 2008
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A Study of the Elemental Structure and Relative Importance of Customer Loyalty Within Fast-Food, Pizza, and Family Restaurants
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/ 대한관광경영학회
23(1)
: 381~398
[journal]
성낙숙
/ 2012
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The Effect of Party Event Service Quality on the Satisfaction and Behavior Intention: Focusing on the involvement
/ 호텔관광연구
/ 한국호텔관광학회
14(1)
: 271~285
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[journal]
안주영
/ 2006
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Customer Segmentation by Dimensions of Customer Loyalty in Family Restaurants: Focused on the Cross-Classification of Behavioral Loyalty and Attitudinal Loyalty
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/ 한국관광학회
30(5)
: 91~113
[journal]
윤승재
/ 2006
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Relationship among Marketing Activities, Customer Equity and Brand Equity
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/ 대한경영학회
19(1)
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The Effect of the Wine Consumers according to the level of Involvement in Perceived Risk and Information Search on Consumer Satisfaction
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15(4)
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이아름
/ 2012
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A Study on the Effects of Consumer Satisfaction on Loyalty According to Involvement - Focused on the Gas Station Service -
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21(2)
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/ 한국광고홍보학보
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14(2)
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[journal] 장호찬 / 2000 / 카지노갬블링의 관여도와 그에 따른 재방문의사와의 관계 / 관광학연구 23(2) : 99~116
[journal]
조상리
/ 2011
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Effects of Relationship Marketing Activities on Customer Equity Drivers and Customer Behaviors
/ 경영과 정보연구
/ 대한경영정보학회
30(2)
: 185~210
[journal]
조익준
/ 2012
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A Study on the Moderator Effect of Customers' Involvement among Hotel Service Recovery, Service Quality, Relationship Quality, Customers' Satisfaction and Royalty
/ 관광학연구
/ 한국관광학회
36(3)
: 59~78
[journal]
최웅
/ 2012
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The Impact of the Waterpark Brand Asset Value on Customer Satisfaction and Consumer Loyalty Degree
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11(2)
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[journal]
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The Effect on Service Quality, Customer Satisfaction and Customer Loyalty by Job Satisfaction : based on Dae-gu City’s local public Enterprises
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25(5)
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[journal]
한진수
/ 2011
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A Study on the Structural Relationship among the Behavioral Intentions and Customer Equity according to the Value Equity, Brand Equity, and Retention Equity of Airline
/ 관광연구
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26(2)
: 463~488
[journal]
홍미성
/ 2012
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The Influence of Performance satisfaction on Involvemt and Dance Consumer Behavior in Dance Audience
/ 한국무용과학회지
/ 한국무용과학회
27(27)
: 43~59
/ http://dx.doi.org/
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