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A Study on the Acceptance Attitude of Social Commerce by Food Product Consumers: Applying Extended TAM

Journal of Tourism Sciences
Abbr : JTS
2014, 38(10), pp.57-79
Publisher : The Tourism Sciences Society Of Korea
Research Area : Tourism

현용호 1 Kim, Yong-Il 2 Nam Jang Hyeon 3 kim-yoonsook 4

1대구가톨릭대학교
2한국관광공사 지역협력팀
3경북대학교
4조선대학교

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