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A Study on Conspicuous consumption of Camping goods and Brand Attitude, Brand Image and Brand Royalty of Premium Camping Brand

  • Publisher : The Tourism Sciences Society Of Korea
  • Research Area : Tourism

Yoon, So-Jung 1 Kim, Nam Jo 1

1한양대학교

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타입을 선택하세요 :
@article{ART002036298},
author={Yoon, So-Jung and Kim, Nam Jo},
title={A Study on Conspicuous consumption of Camping goods and Brand Attitude, Brand Image and Brand Royalty of Premium Camping Brand},
journal={Journal of Tourism Sciences},
issn={1226-0533},
year={2015},
volume={39},
number={8},
pages={337-354},
doi={10.17086/JTS.2015.39.8.337.354}