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The Dynamic Effect of Customer Satisfaction Investment and Customer Relationship Management on Business Performance in a Service Company

  • Publisher : The Tourism Sciences Society Of Korea
  • Research Area : Tourism

Kang Min Jeong 1 Sul, Hoon-Ku 1

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타입을 선택하세요 :
@article{ART002103394},
author={Kang Min Jeong and Sul, Hoon-Ku},
title={The Dynamic Effect of Customer Satisfaction Investment and Customer Relationship Management on Business Performance in a Service Company},
journal={Journal of Tourism Sciences},
issn={1226-0533},
year={2016},
volume={40},
number={5},
pages={197-216},
doi={10.17086/JTS.2016.40.5.197.216}