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The Effect of Perceived Risk, Perceived Usefulness, and Perceived Ease of Use for Coffee Brand Mobile Apps on Trust and Continuance Intention: Applying Privacy-Calculus Theory and a Technology Acceptance Model

Journal of Tourism Sciences
Abbr : JTS
2017, 41(4), pp.79-94
Publisher : The Tourism Sciences Society Of Korea
Research Area : Tourism

Jee-Won Kang 1 Namkung Young 2

1경희대학교
2경희대학교

우수등재

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