Journal of Tourism Sciences 2021 KCI Impact Factor : 2.61
Relationship among Personality Type, Brand Personality, Brand Attitude, and Revisit Intention: Focused on the Big 5 Model
ABSTRACT
열림/닫힘 버튼KEYWORDS
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열림/닫힘 버튼[journal]
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Effect of Brand Personality upon Brand's Attitudes : Focused on Users vs Non-Users
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