Influence of Elementary School Children’s Perceptions of Tourism Impact on Affect and Attitudes toward Tourists

Seo， Se-Jin; Suh Yong-Kun

doi:10.17086/JTS.2019.43.3.107.126

This study examined the influence of elementary school children’s perception of tourism impact on affect and attitudes toward tourists. The research was conducted under the assumption that there will be differences in the 107perception of tourism impacts as well as affect and attitudes of tourists depending on the frequency level of contact with tourists. It was found that the high contact frequency group had lower perception scores of positive tourism impact than the low contact frequency group. In contrast, the high contact frequency group showed higher perception scores of negative tourism impact. Similarly, the high contact frequency group had lower positive affect scores and higher negative affect scores toward tourists than the low contact frequency group. The attitude toward tourists also showed similar results which the high contact frequency group with visitors had lower attitude scores than the low contact frequency group. These results suggest that schools, community and tourists need to work together for preventing emotional hurts by tourists. Second, it is suggested that efforts should be made to minimize the damage to the real life of the local residents.

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REFERENCES (44)
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