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The Effects of Choice Attributes of Hallyu Star Souvenirs and Emotional Identification on After-Consumption Behavior : Focusing on Chinese Tourists

Journal of Tourism Sciences
Abbr : JTS
2020, 44(1), pp.135-156
Publisher : The Tourism Sciences Society Of Korea
Research Area : Tourism

Ding, Jing-Yi 1 Nam Yoonjae 2

1경희대학교 문화관광콘텐츠학과
2경희대학교

우수등재

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