[journal] 곽동현 / 2014 / The Relationships between Corporate Social Responsibility(CSR), Corporate Reputation, and Behavior intention: The Case of S brand / 외식경영연구 / 한국외식경영학회 17(4) : 33~52

[journal] 권나경 / 2016 / The Effect of Cooperate Social Responsibility(CSR) on Organizational Identification and Quality of Life / 호텔관광연구 / 한국호텔관광학회 18(5) : 157~175

[journal] 김광용 / 2014 / The Effect of CSR on Consumer Perception and Behavioral Intention : Focus on Leading Deluxe Tourist Hotel in Seoul / 관광연구저널 / 한국관광연구학회 28(2) : 65~73

[journal] 김민경 / 2014 / A Study on the Effect of Food Service Enterprise's Social Responsibility Participation on Employees' Firm Reputation and Organization Loyalty / 관광연구저널 / 한국관광연구학회 28(8) : 197~211

[journal] 김선화 / 2013 / Corporate Social Responsibility(CSR) in Accounting: Review and Future Direction / 대한경영학회지 / 대한경영학회 26(9) : 2397~2425

[journal] 김영태 / 2013 / The Effects of Hotel Corporate Social Responsibility Activities on Employees' Organizational Trust and Organizational Citizenship Behaviors / 호텔관광연구 / 한국호텔관광학회 15(4) : 180~203

[journal] 김정희 / 2017 / The Effects of Subjective Brand Knowledge on Brand Value and Brand Love: Focusing on Eco- Friendly Agricultural Products / 소비문화연구 / 한국소비문화학회 20(3) : 51~76 / 10.17053/jcc.2017.20.3.004

[web] 머니투데이 / 2019 / 스타벅스 뒤쫓는 ‘사슴커피’…이번엔 ‘주스’ 도전장 / https://news.mt.co.kr/mtview.php?no=2019092717153569140

[journal] 문준호 / 2018 / Corporate social responsibility and American consumer perception in the coffee business / 호텔경영학연구 / 한국호텔외식관광경영학회 27(2) : 65~78 / 10.24992/KJHT.2018.02.27.02.65.

[journal] 박병일 / 2013 / MNE CSR and Stakeholder Theory: Greenfield versus Brownfield / 국제경영리뷰 / 한국국제경영관리학회 17(1) : 21~59

[journal] 박상록 / 2013 / A Study of the Effect of Corporate Social Responsibility in Mediated Corporate Image on Corporate Performance / 대한경영학회지 / 대한경영학회 26(4) : 961~985

[journal] 박종철 / 2013 / The Effects on the Hotel Image Influence to Hotel Customers' Utility Values and Revisit Intention based on Corporate Social Responsibility / 호텔관광연구 / 한국호텔관광학회 15(2) : 122~142

[journal] 박혜정 / 2015 / Antecedents and Consequences of Brand Love for Fast Fashions / 한국의류학회지 / 한국의류학회 39(5) : 728~744

[journal] 안광진 / 2018 / The Effects of Wine Attributes on Brand Attitude, Brand Love and Loyalty / 동북아관광연구 / 동북아관광학회 14(2) : 281~300 / http://dx.doi.org/10.35173/NATR.14.2.14

[journal] 안광호 / 2013 / The Effect of Consumer Self-Congruence and Perceived Product Quality on the Brand Love / 소비자학연구 / 한국소비자학회 24(4) : 125~146

[journal] 안소영 / 2014 / A Study on The Effects of Corporate Social Responsibility Hotel Image, Customer Satisfaction and Customer Loyalty / 관광레저연구 / (사)한국관광레저학회 26(4) : 101~120

[journal] 이상희 / 2016 / The Effects of CSR of Chicken Brand on Brand Perception and Customer Trust / 호텔관광연구 / 한국호텔관광학회 18(4) : 267~281

[journal] 이연택 / 2013 / An Analysis on the Co-orientation toward Corporate Social Responsibility between Casino Corporation and Government / 관광연구논총 / 관광연구소 25(1) : 47~70

[journal] 이충기 / 2014 / Examining the Relationships among the Gambling Passion, Corporate Social Responsibility, Responsible Gambling, and Behavioral Intention in the Casino Industry / 관광학연구 / 한국관광학회 38(4) : 205~226

[journal] 이혜미 / 2013 / Structural Relationships among the Perception of Corporate Social Responsibility, Organizational Identification, and Organizational Trust: The Case of Casino Frontline Employees / 관광학연구 / 한국관광학회 37(7) : 195~216

[journal] 전현모 / 2015 / Influence of Awareness of Corporate Philanthropy in Food Service Industry on Brand Image and Loyalty / 호텔관광연구 / 한국호텔관광학회 17(4) : 182~202

[journal] 전혜진 / 2012 / A Study on Corporate Social Responsibility of Franchise Coffee Shop / 관광연구저널 / 한국관광연구학회 26(3) : 197~210

[journal] 정아람 / 2016 / The Effects of Perceived Corporate Social Responsibility on Employees’ Trust, Commitment, Satisfaction, and Turnover Intention / 관광학연구 / 한국관광학회 40(1) : 13~28 / http://dx.doi.org/10.17086/JTS.2016.40.1.13.28

[journal] 최진성 / 2017 / Structural Relationships among On-line Community Participation, Brand Love and Visit Intention According to the Involvement of "Korean Wave" Contents: The Case of the Taekwondo Community / 관광학연구 / 한국관광학회 41(2) : 77~98 / http://dx.doi.org/10.17086/JTS.2017.41.2.77.98

[web] 티티엘뉴스 / 2019 / 커피전문점 브랜드평판 스타벅스 독주 속 2·3위 경쟁 / http://www.ttlnews.com/article/travel_report/6600

[journal] Albert, N. / 2013 / The role of brand love in consumer-brand relationships / Journal of Consumer Marketing 30(3) : 258~266

[journal] Anselmsson, J. / 2014 / Brand image and customers'willingness to pay a price premium for food brands / Journal of Product & Brand Management 23(2) : 90~102

[journal] Carroll, A. B. / 1999 / Corporate social responsibility : Evolution of a definitional construct / Business & Society 38(3) : 268~295

[journal] Chen, H. / 2018 / Cultural tourism : An analysis of engagement, cultural contact, memorable tourism experience and destination loyalty / Tourism Management Perspectives 26 : 153~163

[journal] Donaldson, T. / 1995 / The stakeholder theory of the corporation : Concepts, evidence, and implications / Academy of Management Review 20(1) : 65~91

[journal] Friedman, A. / 2002 / Developing stakeholder theory / Journal of Management Studies 39(1) : 1~21

[book] Hair, J. F. / 2006 / Multivariate Data Analysis / Prentice hall

[journal] Huang, S. / 2019 / Developing and validating a multidimensional tourist engagement scale(TES) / The Service Industries Journal 39(7-8) : 469~497

[journal] Inoue, Y. / 2011 / Effects of different dimensions of corporate social responsibility on corporate financial performance in tourism-related industries / Tourism Management 32(4) : 790~804

[journal] Ismail, A. R. / 2012 / Effects of brand love, personality and image on word of mouth : The case of fashion brands among young consumers / Journal of Fashion Marketing and Management : An International Journal 16(4) : 386~398

[journal] Jamali, D. / 2008 / A stakeholder approach to corporate social responsibility : A fresh perspective into theory and practice / Journal of Business Ethics 82(1) : 213~231

[journal] Jensen, M. / 2001 / Value maximization, stakeholder theory, and the corporate objective function / Journal of Applied Corporate Finance 14(3) : 8~21

[journal] Kang, K. H. / 2010 / Impacts of positive and negative corporate social responsibility activities on company performance in the hospitality industry / International Journal of Hospitality Management 29(1) : 72~82

[journal] Kang, K. H. / 2012 / Consumers’ willingness to pay for green initiatives of the hotel industry / International Journal of Hospitality Management 31(2) : 564~572

[journal] Knox, S. / 2005 / Corporate social responsibility : Exploring stakeholder relationships and programme reporting across leading FTSE companies / Journal of Business Ethics 61(1) : 7~28

[journal] Lee, S. / 2013 / The corporate social responsibility–financial performance link in the US restaurant industry : Do economic conditions matter? / International Journal of Hospitality Management 32 : 2~10

[journal] McWilliams, A. / 2001 / Corporate social responsibility : A theory of the firm perspective / Academy of Management Review 26(1) : 117~127

[journal] Morsing, M. / 2006 / Corporate social responsibility communication : Stakeholder information, response and involvement strategies / Business Ethics : a European Review 15(4) : 323~338

[journal] Pivato, S. / 2008 / The impact of corporate social responsibility on consumer trust : The case of organic food / Business Ethics : A European Review 17(1) : 3~12

[journal] Porter, M. E. / 2006 / The link between competitive advantage and corporate social responsibility / Harvard Business Review 84(12) : 78~92

[journal] Rossiter, J. R. / 2012 / A new C-OAR-SE-based content-valid and predictively valid measure that distinguishes brand love from brand liking / Marketing Letters 23(3) : 905~916

[journal] Roy, S. K. / 2013 / Antecedents and consequences of brand love / Journal of Brand Management 20(4) : 325~332

[journal] Sarkar, A. / 2012 / Understanding and measuring romantic brand love / Journal of Customer Behaviour 11(4) : 324~347

[journal] Singal, M. / 2014 / Corporate social responsibility in the hospitality and tourism industry : Do family control and financial condition matter? / International Journal of Hospitality Management 36 : 81~89

[web] Vending market watch / 2018 / Office coffee service industry sets new record: $5.4 Billion / https://www.vendingmarketwatch.com/coffee-service/article/12429163/office-coffee-service-industrysets-new-record-54-billion

[journal] Wei, W. / 2019 / Effects of virtual reality on theme park visitors'experience and behaviors : A presence perspective / Tourism Management 71 : 282~293