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Analysis of User’s Attitude Depending on the Difference in Type of Information Provided by Sina Weibo - Focused on Users' Attitude, Purchase Intention, Sharing Intention of SNS Feature

Journal of Communication Design
Abbr : JCD
2018, 63(), pp.7-18
Publisher : CDAK Society of Communication Design
Research Area : Information Design

Xu, Mong-un 1 KIM JONG MOO I 2

1단국대학교 방송영상미디어학과
2단국대학교

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