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A Study on the change of Experiential Value of Digital Marketing by Digitalization

Journal of Communication Design
Abbr : JCD
2018, 63(), pp.129-144
Publisher : CDAK Society of Communication Design
Research Area : Information Design

Lee, Kil-hyung 1 Young Sun Oh 2

1홍익대학교
2홍익대학교 일반대학원 광고홍보학과

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