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A Study on the Application of Package Design for Brand Storytelling in New Media Age - Focused on Transmedia storytelling

  • Publisher : CDAK Society of Communication Design
  • Research Area : Information Design
  • Received : September 17, 2018
  • Accepted : October 29, 2018

YOONHYEJEAN 1

1서일대학교

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타입을 선택하세요 :
@article{ART002398791},
author={YOONHYEJEAN},
title={A Study on the Application of Package Design for Brand Storytelling in New Media Age - Focused on Transmedia storytelling},
journal={Journal of Communication Design},
issn={1976-1562},
year={2018},
volume={65},
pages={139-154},
doi={10.25111/jcd.2018.65.11}