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A Study on the effects of auditory experience on Brand Recognition according to Type of Effective Sound

  • Publisher : CDAK Society of Communication Design
  • Research Area : Information Design
  • Received : December 10, 2018
  • Accepted : January 27, 2019

Kim, Tai-woo 1 Jang, Soonkyu 2

1홍익대학교 일반대학원 디자인공예학과
2홍익대학교

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타입을 선택하세요 :
@article{ART002434564},
author={Kim, Tai-woo and Jang, Soonkyu},
title={A Study on the effects of auditory experience on Brand Recognition according to Type of Effective Sound},
journal={Journal of Communication Design},
issn={1976-1562},
year={2019},
volume={66},
pages={49-60},
doi={10.25111/jcd.2019.66.04}