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A study on brand experience of cafe about factors affecting in local place as alley -Focusing on cases of small business and franchisees-

Journal of Communication Design
Abbr : JCD
2019, 66(), pp.345-356
Publisher : CDAK Society of Communication Design
Research Area : Information Design

Jang, Soonkyu 1 이재한 2

1홍익대학교
2홍익대학교 영상대학원 인터렉션디자인 전공

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