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Cultural Contagion and Affect Politics in the Fever Era : “Naggomsu”, Democracy, Criticism
Journal of Popular Narrative
2015, 21(1),
pp.7-32
DOI :10.18856/jpn.2015.21.1.001
Publisher : The Association of Popular Narrative
Research Area : Interdisciplinary Research
DOI :10.18856/jpn.2015.21.1.001
Publisher : The Association of Popular Narrative
Research Area : Interdisciplinary Research
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This paper explored an podcast broadcasting “Naneun Ggomsuda” and “Naneun Ggomsuda phenomenon” under the following two premise: “Naneun Ggomsuda” and “Naneun Ggomsuda phenomenon” made a democratic crisis in the level of everyday life clearly, and also showed new possibilities for the democracy in Korea. This paper aimed to analyze the meaning of “Naneun Ggomsuda” in the context of cultural contagion instead of in the context of innovation of new media technologies linked with an extension of the media area. For this purpose, This paper focused on the effect of destroys the language conventions and the significance of the ‘gossip/noise’ in “Naneun Ggomsuda”. I tried to find out a proper criticism strategy from “Naneun Ggomsuda” in this era of uncertainty. “Naneun Ggomsuda” has been shown the subversive politics. But It confirmed the limitations of the satirical humor by rapid cooling of the “Naneun Ggomsuda” phenomenon. Finally, rapid heating and cooling of “Naneun Ggomsuda” phenomenon confirmed the emptiness of critical language in this society.
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