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Correlation study between Interactive Contents on user's IPTV selection and Satisfaction
Journal of The Korea Society of Computer and Information
Abbr :
JKSCI
2008, 13(1), pp.99-108
Publisher : The Korean Society Of Computer And Information
Research Area : Computer Science
2008, 13(1), pp.99-108
Publisher : The Korean Society Of Computer And Information
Research Area : Computer Science
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This study was surveyed by using seven variables with two stems of contents-wise aspect and systematic aspect. entertainment, user-oriented contents supply, data up data, useful information supply are the elements of contents-wise aspect and systematic stabilization, convenience of access, promptness of response are for systematic aspect. Results : First, entertainment is the first variable of interactive contents for user to choose IPTV and useful information supply is the second. Also contents wise aspect is more related than the other. Second, The high quality of entertainment, user-oriented contents supply, useful information supply, systematic stabilization, convenience of access, promptness of response are required to enhance the satisfaction of IPTV user. Among them, convenience of access is the most valuable factor for user to choose IPTV.
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