[journal]
정웅
/ 2013
/
An Audit Model for Customer Relationship Management in Smart Mobile Environments
/ 디지털융복합연구
/ 한국디지털정책학회
11(5)
: 187~199
[journal]
방정혜
/ 2014
/
CRM Efforts, Different Paths to Loyalty: Members and Non-members in the Hotel Industry
/ 한국산학기술학회논문지
/ 한국산학기술학회
15(2)
: 785~792
/ http://dx.doi.org/10.5762/KAIS.2014.15.2.785
[web]
/ http://nfc-forum.org/
/ http://nfc-forum.org/
[book]
Kevin Townsend
/ 2014
/ Getting Started with Bluetooth Low Energy: Tools and Techniques for Low-Power Networking
/ O’Reilly Media
[other]
/ 2012
/ IEEE 802.11
/ Wireless LAN Standards
[book]
F. Buttle
/ 2009
/ Customer Relationship Management: Concepts and Technologies
[journal]
Subhankar Dhar
/ 2011
/ Challenges and Business Models for Mobile Locationbased Services and Advertising
/ Communications of the ACM
54(5)
: 121~128
[journal]
Francisco B.
/ 2013
/ A Ubiquitous NFC Solution for the Development of Tailored Marketing Strategies Based on Discount Vouchers and Loyalty Cards
/ Sensors
13(5)
[confproc]
Namiot, D.
/ 2011
/ About Location-aware Mobile Messages: Expert System Based on WiFi Spots
/ Next Generation Mobile Applications, Services and Technologies (NGMAST), 5th International Conference
: 48~
[journal]
Nic Newman
/ 2014
/ Apple iBeacon technology briefing
/ Journal of Direct, Data and Digital Marketing Practice
15(3)
: 222~225
[journal]
JH Yoo
/ 2015
/ Efficient Technology Model for Mobile Proximity Marketing
/ Jangan Nonchong
36
: 313~320
[confproc]
B. H. Kang
/ 2008
/ Design and Implementation of Mobility Support System for Bluetooth and IEEE 802.11
/ Proceedings of the Korean Society of Computer Information Conference
16(1)
: 301~307
[journal]
김청산
/ 2007
/
Sequential localization with Beacon Nodes along the Seashore for Marine Monitoring Sensor Network
/ 한국컴퓨터정보학회논문지
/ 한국컴퓨터정보학회
12(4)
: 269~277