Korean | English

pISSN : 1598-849X / eISSN : 2383-9945

2020 KCI Impact Factor : 0.39
Home > Explore Content > All Issues > Article View
11 of 25

A Study on the Influence of the Attributes of PPL Advertisement on the Consumer Preference, Psychological Repulsion, and Consumer Happiness: Focused on the Moderating Effect of PPL Expression Type

Journal of The Korea Society of Computer and Information
Abbr : JKSCI
2019, 24(4), pp.83-90
Publisher : The Korean Society Of Computer And Information
Research Area : Computer Science

Guo Wen Jie 1

1동명대학교

등재

Statistics

icon245 Viewed

Tools

iconPrint this page

iconDownload PDF

Search PDF

Close X