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The Effect of Emotional Consumption Value on Risk-taking : focus on SmartTV

  • Publisher : Korea Knowledge Information Technology Society
  • Research Area : Interdisciplinary Research
  • Published : February 28, 2015

Sung-Hwi Kwag 1 Lee Sang Joon 1 Kyeong-Rak Lee 1

1전남대학교

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타입을 선택하세요 :
@article{ART001965136},
author={Sung-Hwi Kwag and Lee Sang Joon and Kyeong-Rak Lee},
title={The Effect of Emotional Consumption Value on Risk-taking : focus on SmartTV},
journal={Journal of Knowledge Information Technology and Systems},
issn={1975-7700},
year={2015},
volume={10},
number={1},
pages={35-45}