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The Impact of Cinemagraph of CG style on Visual Attention and Purchase Intentions at the Detailed Product Page of E-commerce Website: An Eye-tracking Research Approach

Journal of Knowledge Information Technology and Systems
Abbr : JKITS
2016, 11(4), pp.403-412
Publisher : Korea Knowledge Information Technology Society
Research Area : Interdisciplinary Research

Jiseob Park 1 Mingu Kang 2 Kwangsu Cho 3

1연세대학교
2연세대학교
3연세대학교

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