Korean Society and Public Administration 2021 KCI Impact Factor : 1.82
An Analysis on Influence of SNS Activation on Local Government PR: Focused on SNS Utilization Conditions in Daegu City
ABSTRACT
열림/닫힘 버튼KEYWORDS
열림/닫힘 버튼218 Viewed
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KCI Citation Counts (10)
열림/닫힘 버튼[journal] 김무곤 / 2000 / 정부부처 홈페이지의 홍보효과에 관한 사용자 평가연구 / 한국언론학보 45(1) : 33~66
[journal]
김정헌
/ 2005
/
Relationship Measurement and Management between Local Government and Citizen about Local Administration PR
-Especially Daegu Metropolitan City-
/ 행정논총
/ 한국행정연구소
43(4)
: 123~154
[journal]
김형석
/ 2008
/
A Study on the OPR Measurement Scale Reflecting Korean Culture
/ 한국광고홍보학보
/ 한국광고홍보학회
10(1)
: 99~139
[journal]
김헌
/ 2010
/
A Study on Web Interface Design Based on Each Social Network Service Category
/ 한국디자인문화학회지
/ 한국디자인문화학회
16(1)
: 80~93
[journal]
명성준
/ 2007
/
Dasan's ways of citizen participation
/ 국가정책연구
/ 국가정책연구소
21(2)
: 49~70
[report] 박선주 / 2010 / 공공 부문의 성공적인 소셜미디어 도입 및 활용 전략 : 245~20
[report] 박선주 / 2009 / 주요 선진국의 ‘소통형 디지털 정부’ 추진 현황과 시사점 / 한국정보화진흥원
[journal]
박주연
/ 2005
/
An External Audit for Effective Policy Public Relations
/ 광고학연구
/ 한국광고학회
16(5)
: 31~54
[report] 박준 / 2011 / 소셜미디어가 여는 새로운 정책환경 / 삼성경제연구소
[journal]
박현순
/ 2009
/
Reliability and Validity Tests of Multi-item Scale for Measuring Organization-Public Relationships
/ 한국광고홍보학보
/ 한국광고홍보학회
11(4)
: 144~171
[journal]
변태운
/ 2010
/
The Analysis for Key Factors of Social Network in aspect of Technology and Service
/ 경영과 정보연구
/ 대한경영정보학회
29(4)
: 89~108
[journal] 신호창 / 2005 / 민주정부의 정책홍보의 중요성과 발전적 정책홍보 모델에 관한 논의 / 정책&지식 220 : 2~19
[journal] 오두범 / 1997 / 행정홍보의 특성과 과제에 관한 고찰 / 홍보학연구 1 : 168~186
[journal]
이두원
/ 2005
/
An Exploration of the Communication Strategies for Government Policy PR-In Search of the Communication Problems and Solutions in Government Public Relations
/ 커뮤니케이션학 연구
/ 한국커뮤니케이션학회
13(1)
: 182~211
[journal]
이희복
/ 2010
/
Media Coverage and Public Relations Activities of Local Council- Focused on Gyeonggi-Do Provincial Council
/ 홍보학연구
/ 한국PR학회
14(4)
: 78~101
[confproc] 정기한 / 2010 / 기업의 SNS 활동이 브랜드 및 구전, 구매의도에 미치는 영향 / 통합학술대회 : 4~
[journal]
한정호
/ 2002
/
A Study of Measuring of Corporate’s Public Relationship
/ 광고연구
/ 한국방송광고공사
54(152)
: 131~152
[report] 한정호 / 2010 / 정책홍보에 있어 트위터를 활용한 정책담론 형성 가능성에 관한 연구 / 한국방송공사
[journal]
서현식
/ 2011
/
A Study on the Impacts of SNS Usage on the Relationship and Effectiveness of Local Administration PR: Local Government vs. Residents Perspectives
/ 인터넷정보학회논문지
/ 한국인터넷정보학회
12(5)
: 137~158
[book] Berscheid, E. and Peplau, L. A. / 1989 / Close relationships
[book] Broom, G. M. / 2000 / Public Relationship Management : A Relational Approach to the Study and Practice of Public Relations / Lawrence Erlbaum : 3~22
[report] Childers, L. / 1999 / Guidelines for Measuring Relations in PR / The institute for Publics Relation, Univ. of Florida
[book] Cutlip, S. / 1994 / Effective Public Relations / Prentice Hall
[journal] Donath, J. / 2001 / Public Displays of connection / BT Technology Journal 22 : 71~82
[confproc] Ferguson, M. / 1984 / Building Theory in Public Relations: Inter-organizational Relationships / Paper presented at the annial Conference of the '14AEJMC
[book] Ledingham, J. / 2000 / Public Relations as Relationship Management / Lawrence Erlbaum
[journal] Gunther, A. C. / 2002 / Projectionor Persuasive Press?: Contrary Effects of Personal Opinion and Perceived News Coverage on Estimates of Public Opinion / Journal of Communication 52(1) : 177~195
[report] Hon, L. C. / 1999 / Guidelines for Measuring Relations in PR / The Institute for Public Relations, Univ. of Florida
[other] Shaw, R. / 2002 / Using web-based customer feedback / PR Week