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pISSN : 1226-7198 / eISSN : 2734-0171

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2003, Vol.12, No.

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    The Linguistic Expressions of Advertisement in the Modernization Period

    Chae Wan | 2003, 12() | pp.51~78 | number of Cited : 12
    Chae Wan. 2003. The Linguistic Expressions of Advertisement in the Modernization Period. Korean Semantics, 12. This paper aims to study the linguistic expressions of advertisement in the modernization period (from 1886 to 1910) in Korea. In the linguistic expressions of advertisement (the copies), honorification was expressed by means of word spacing and changing lines before honorific nouns. Word spacing was used in Literary Chinese copies and changing lines in Hangeul (native Korean) copies. Both word spacing and changing lines were used in the copies written by Hangeul with a mixture of Chinese characters. The sentence endings of early copies are those of Plain Style which are usually used in articles. However, Plain Style has changed gradually into Semiformal Style and Formal Style. Different levels of honorifics were chosen according to the target and the strategy of advertising. The early copies used diverse strategies. For example, unique selling proposition strategy, stimulating foreignism- oriented mind, flattering, threatening, testimonial advertising, exaggerating, comparison advertising, giving trading stamps, patriotism-affecting strategy and so forth are main strategies used during that time. Some copies show various approaching methods like those of contemporary advertisement.
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    A Study on Relation of Saisios according to the Meaning Change of N2

    Shin,Hee-Sam | 2003, 12() | pp.79~98 | number of Cited : 1
    Shin Hee-sam. 2003. A Study on Relation of Saisios according to the Meaning Change of N2. Korean Semantics, 12. The purpose of this paper is to ascertain the saisios phenomenon from the aspect of semantics. This study regards the meaning change of N2, core of compound noun, as an important cause of the interposition of saisios. It is necessary to notice the meaning change from the interrelation of N1 and N2 which is the subject of compound, in that compound words express new conception using existing words. To solve this problem, this study divides compound nouns into two groups. In the first group, N2 is not meaningly affected by N1. On the contrary, in the second group, N2 is meaningly affected by N1. saisios interposes when N2 undergoes a meaning change by N1. The meaning change of N2 by N1 means that N1 and N2 have an organic relation. Therefore saisios is a sign of this organic relation. In other words, saisios of compound nouns plays the role of sign which shows that there is a close and organic relation between N1 and N2 when N2 gets a meaning change by N1. Conclusively, saisios is an inevitable phenomenon coming from the meaning change of N2 when a compound noun is formed.
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    On the Semantic Constraints on the Binding of Absent Arguments in Korean

    Kim, Kwanghee | 2003, 12() | pp.99~126 | number of Cited : 1
    Kim Kwang-hee. 2003. On the Semantic Constraints on the Binding of Absent Arguments in Korean. Korean Semantics, 12. This paper revisits a topic introduced very widely and thoroughly in Transformational Grammar, namely, Empty Category in the Korean language. In discussing this phenomena, we will expand the Empty Category to other syntactic concepts which are ellipsis and gapping. And we propose the way how to account for the unified these three categories - ellipsis, gapping, and PRO/pro - and how to analysis without the transformational mechanism. The solution to the untransformational theory, proposed here, is to use the constraints, as introduced into the field of HPSG by Sag and Wassow(1999). We will introduce lexical information - a bundle of Syntactic, Semantic, Situational Grammatical Information - which are mapping from lexical information and structure representations to phrase structure presentation that can explain the control and government as well as agreement and other syntactic phenomena.
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    On the Modal System in Modern Korean

    Donghoon Lim | 2003, 12() | pp.127~154 | number of Cited : 83
    Lim Dong-hoon. 2003. On the Modal System in Modern Korean. Korean Semantics, 12. The concept of ‘modality’ and ‘speaker attitude’ should be redefined on the basis of linguistics proper even though they are useful in the field of philosophical psychology and logic. The modality could be divided into subjective modality and objective modality, but the objectivity of modality is very restricted in discourse contexts and the subjectivity of modality is much more basic. Imperative is distinct in terms of both its grammatical realization through verbal inflection and its function of expressing speech acts although it has been usually considered a member of deontic modality. But this kind of phenomenon concerning imperative is widespread in Korean. So the distinction between speech acts and modaltiy, sentence type is very important and necessary in Korean. A lot of differences between epistemic modality and deontic modality is superficial and they can be reinterpreted as another similarities between them. The basic difference exists in epistemic truth vs. social normality division, and the other differences are derivative. Evidential modality is a special kind of epistemic modality, and evaluative modality and deontic modality concerning the agent's ability and intent should be excluded from modality. In Korean the category of modality is expressed grammatically by verbal endings, some periphrastic constructions, and then adverbs and particles considered to express modal meanings should be excluded from modality category. Particles expressing topic, focus should be studied in terms of the theory on information structure.
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    Sentence Meaning Construct of Temporal Adverbs in Korean Language

    Chae-hun Yim | 2003, 12() | pp.155~170 | number of Cited : 11
    Yim Chae-hun. 2003. Sentence Meaning Construct of Temporal Adverbs in Korean Language. Korean Semantics 12. This paper studied which role do temporal adverbs play in sentence meaning construct. As results, temporal adverbs play four roles and sentence meaning's scopes, which distingished. Prominent meanings, which was realized in sentences, are events and time. Temporal adverbs have each scopes in relation to event or time. This paper called these each as event-argument adverbs or time-argument adverbs. Also, each temporal adverbs established reference-time arguments and reference-event arguments according as those describe aspect of event or temporal relation according to comparisons. So that, temporal adverbs were divided four types, event time-argument adverb / reference time-argument adverb, one's own event-argument adverb / reference event -argument adverb. Through this investigation, this paper saw over temporal adverbs's function in relation to sentence meaning.
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    Error analysis on Demonstratives and Interlanguage Semantics

    Yang, Myunghee | 2003, 12() | pp.229~254 | number of Cited : 10
    Yang Myung-hee. 2003. Error analysis on Demonstratives and Interlanguage Semantics. Korean Semantics, 12. This study aims at revealing a semantic rule of interlanguage through error analysis. To do this we use the corpus of Korean learners whose native language is English. And we analyzed errors on Korean Demonstrative, namely conjunction, demonstrative N-phrase, demonstrative verb, and demonstrative pronoun. Korean learners whose native language is English(abbreviation KLE) have much troubles using conjunction ‘그래서’ of all other conjunctions, and discriminating ‘그/이’ and ‘그런/이런’. It is negative intraligual transfer. KLE use ‘이’ instead of ‘그’, it is negative interlingual trasfer. Repeated systematic observations of a learner's data will remove the ambiguity of a single observation of an error.
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