@article{ART002629711},
author={Ji-Yoon Ro and Younghee, Noh},
title={A Study on Methods for Activating Libraries’ YouTube Channel},
journal={Journal of the Korean Society for Information Management},
issn={1013-0799},
year={2020},
volume={37},
number={3},
pages={1-24},
doi={10.3743/KOSIM.2020.37.3.001}
TY - JOUR
AU - Ji-Yoon Ro
AU - Younghee, Noh
TI - A Study on Methods for Activating Libraries’ YouTube Channel
JO - Journal of the Korean Society for Information Management
PY - 2020
VL - 37
IS - 3
PB - 한국정보관리학회
SP - 1
EP - 24
SN - 1013-0799
AB - The social media paradigm centered on videos continues to deepen due to the diversification of 5G devices, high-definition and immersive SNS. The purpose of this study is to propose various utilization strategies and measures through the analysis of the current status of YouTube channel operation and provided contents operated in public libraries. In this study, 44 libraries in Korea that have opened and operated Library YouTube Channel and 12 libraries that actively utilize library YouTube channels with more than 1,000 subscribers were surveyed for the current status of subscribers, views, video count data, and contents and delivery methods of Library YouTube Channel. Based on the analysis results, the library’s YouTube channel was proposed to utilize the library’s YouTube channel, 1) to secure the specificity and purpose of the library’s YouTube channel, 2) to promote and enhance access to the YouTube channel, 3) to improve the YouTube channel to user-friendly interface, 5) to plan and provide library expertise and educational contents, 6) to operate the integrated YouTube channel, and 7) to provide user-based content.
KW - library YouTube channel;social media;content;public library
DO - 10.3743/KOSIM.2020.37.3.001
ER -
Ji-Yoon Ro and Younghee, Noh. (2020). A Study on Methods for Activating Libraries’ YouTube Channel. Journal of the Korean Society for Information Management, 37(3), 1-24.
Ji-Yoon Ro and Younghee, Noh. 2020, "A Study on Methods for Activating Libraries’ YouTube Channel", Journal of the Korean Society for Information Management, vol.37, no.3 pp.1-24. Available from: doi:10.3743/KOSIM.2020.37.3.001
Ji-Yoon Ro, Younghee, Noh "A Study on Methods for Activating Libraries’ YouTube Channel" Journal of the Korean Society for Information Management 37.3 pp.1-24 (2020) : 1.
Ji-Yoon Ro, Younghee, Noh. A Study on Methods for Activating Libraries’ YouTube Channel. 2020; 37(3), 1-24. Available from: doi:10.3743/KOSIM.2020.37.3.001
Ji-Yoon Ro and Younghee, Noh. "A Study on Methods for Activating Libraries’ YouTube Channel" Journal of the Korean Society for Information Management 37, no.3 (2020) : 1-24.doi: 10.3743/KOSIM.2020.37.3.001
Ji-Yoon Ro; Younghee, Noh. A Study on Methods for Activating Libraries’ YouTube Channel. Journal of the Korean Society for Information Management, 37(3), 1-24. doi: 10.3743/KOSIM.2020.37.3.001
Ji-Yoon Ro; Younghee, Noh. A Study on Methods for Activating Libraries’ YouTube Channel. Journal of the Korean Society for Information Management. 2020; 37(3) 1-24. doi: 10.3743/KOSIM.2020.37.3.001
Ji-Yoon Ro, Younghee, Noh. A Study on Methods for Activating Libraries’ YouTube Channel. 2020; 37(3), 1-24. Available from: doi:10.3743/KOSIM.2020.37.3.001
Ji-Yoon Ro and Younghee, Noh. "A Study on Methods for Activating Libraries’ YouTube Channel" Journal of the Korean Society for Information Management 37, no.3 (2020) : 1-24.doi: 10.3743/KOSIM.2020.37.3.001