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Analysis for Revenue Model and Prospect of Mobile App Stores

  • Journal of Software Assessment and Valuation
  • Abbr : JSAV
  • 2013, 9(2), pp.33-39
  • Publisher : Korea Software Assessment and Valuation Society
  • Research Area : Engineering > Computer Science
  • Received : December 11, 2013
  • Accepted : December 25, 2013
  • Published : December 31, 2013

Eunju Lee 1

1제주국제대학교

ABSTRACT

With increased use of smart-phones the app stores, the distribution center of mobile contents and services, has emerged as a new power in mobile industry, becoming a new source of profit from non-hardware sales. Currently the app stores are developing rapidly centering around the two giants, the Apple and the Google, and has surfaced as the distribution center putting consumers, developers and corporate customers together. This paper looks into the evolutionary aspect of the app stores by analyzing market situations and revenue models.

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