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Understanding the Chasm between Expectations and Reality: Korea Pavilion at the 1970 World Exposition in Osaka

Chunghoon Shin 1

1서울대학교

Accredited

ABSTRACT

Largely ignored in the existing historical literature and occasionally discussed only as an embryonic stage for Kim Swoo-geun’s architectural maturation in the 1970s and 1980s, Korea Pavilion at Expo ’70 has received little scholarly attention. This paper aims to provide a better understanding of the Pavilion as an architectural event generated under the particular historical moment of the late 1960s. Restoring the original visions of young architects Yoon Seung-joong and Kim Won, who made a substantial contribution to the Korea Pavilion project (1968-1970) under the Kim Swoo-geun’s guidance, this paper explores what was at stake in the design process and what geopolitical, historical, and socio-technological forces shaped a realm of constraint and possibility for the project. Inspired by Expo ’67’s spatial extravaganza and recent developments in interdisciplinary future studies, the Korean designers took the opportunity to experiment with advanced architectural and aesthetic concepts. A lot of ambitious plans, but little came to fruition under unfavorable conditions such as public antipathy, bureaucratic compromise, technical limitations, as well as limited budget. Rather than celebrate the unrealized visions, however, this paper argues that the Korea Pavilion should be viewed to speak to the ever-widening gap between growing expectations and grim reality in the growth-oriented milieu of the late 1960s.

Citation status

* References for papers published after 2023 are currently being built.

This paper was written with support from the National Research Foundation of Korea.