Journal of the Korean Society for Information Management 2023 KCI Impact Factor : 1.31
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pISSN : 1013-0799 / eISSN : 2586-2073
- https://journal.kci.go.kr/kosim
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A Study on Structural Relationship Among Perceived Interactivity and User Related Variables in Health Information Websites
- Journal of the Korean Society for Information Management
- Abbr : JKOSIM
- 2014, 31(4), pp.103~131
- DOI : 10.3743/KOSIM.2014.31.4.103
- Publisher : 한국정보관리학회
- Research Area : Interdisciplinary Studies > Library and Information Science
- Received : November 20, 2014
- Accepted : December 12, 2014
- Published : December 30, 2014
Nam, Jaewoo
1,
Park, Tae-yeon
1
1중앙대학교
Accredited
ABSTRACT
This study analyzed the effect of perceived interactivity in health information websites on users. First, this study analyzed the effect of users’ individual characteristics on the perceived interactivity. As a result, hypochondriasis had a negative relationship with perceived interactivity, and health literacy had a positive relationship with it. On the other hand, although the perceived interactivity had a positive effect on users’ attitudes toward health information websites and expected outcomes, it did not have an effect on continuous usage intention. However, their attitudes and perceived outcomes had a positive influence on continuous usage intention and at the same time mediated the perceived interactivity. Eventually, the perceived interactivity had an effect on continuous usage intention of health information websites by the medium of other positively related variables.
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