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A Content Analysis on the Domestic Public Libraries’ Use of Twitter

  • Journal of the Korean Society for Information Management
  • Abbr : JKOSIM
  • 2017, 34(1), pp.241~262
  • DOI : 10.3743/KOSIM.2017.34.1.241
  • Publisher : 한국정보관리학회
  • Research Area : Interdisciplinary Studies > Library and Information Science
  • Received : February 21, 2017
  • Accepted : March 14, 2017
  • Published : March 30, 2017

Jiyoung Shim 1

1연세대학교

Accredited

ABSTRACT

This study aims to identify and analyze the Twitter use of domestic public libraries. In order to identify the detailed patterns of Twitter use in library and information services, a content analysis was conducted for the 3,038 tweet data from the top 14 public libraries’ accounts on Twitter use. Inductive approach was adopted to develop a coding scheme and open coding was conducted with the entire tweet. Additionally, correspondence analysis was conducted for the result of content analysis to identify how library accounts correspond to specific types. As a result, 3 main categories and 9 sub-categories of public libraries’ Twitter use were developed. And the 37 detailed patterns of public libraries’ use of Twitter were identified. The identified patterns can provide the libraries interested in Twitter use with guidelines.

Citation status

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