@article{ART000869203},
author={Lee,Hunki and 고용석 and 임영태 and 김태희 and 양인석},
title={The Estimation of the Value of Travel Time Through Market Segmentation : Focusing on Car Drivers of Seoul Metropolitan Area},
journal={The Korea Spatial Planning Review},
issn={1229-8638},
year={2003},
volume={39},
pages={10-161}
TY - JOUR
AU - Lee,Hunki
AU - 고용석
AU - 임영태
AU - 김태희
AU - 양인석
TI - The Estimation of the Value of Travel Time Through Market Segmentation : Focusing on Car Drivers of Seoul Metropolitan Area
JO - The Korea Spatial Planning Review
PY - 2003
VL - 39
IS - null
PB - 국토연구원
SP - 10
EP - 161
SN - 1229-8638
AB - In Korea, even though various factors have influence on the value of travel time, the guideline for road project appraisal doesn't take into account those factors and could bring distorted results. In this context, this paper aims to identify influencing factors on the value of travel time and to propose efficient and adequate standards for the value of travel time on road project appraisal.
In order to identify influencing factors on the value of travel time, interview surveys were carried out on the Cheonan-Nonsan expressway, which was the second road project initiated by private financing in Korea, as well as for the metropolitan area. SP(Stated Preference) data obtained through these interview surveys enabled an estimate of discrete choice models according to market segmentation, which made it possible to identify influencing factors on the value of travel time, and proposed the value of travel time for car users.
The results reveal that the values of travel time for toll road users and capital area residents are relatively higher than those of free road users and non-capital area residents. In this study, it was analyzed that income level, length of travel time and time saving/loss were key factors with impact on the value of travel time.
It may be recommendable that the discriminated value of travel time reflecting travelers' behavior and location characteristics should be fully exploited for road projects.
KW - Market Segmentation;SP survey;Toll Road;Value of Travel Time
DO -
UR -
ER -
Lee,Hunki, 고용석, 임영태, 김태희 and 양인석. (2003). The Estimation of the Value of Travel Time Through Market Segmentation : Focusing on Car Drivers of Seoul Metropolitan Area. The Korea Spatial Planning Review, 39, 10-161.
Lee,Hunki, 고용석, 임영태, 김태희 and 양인석. 2003, "The Estimation of the Value of Travel Time Through Market Segmentation : Focusing on Car Drivers of Seoul Metropolitan Area", The Korea Spatial Planning Review, vol.39, pp.10-161.
Lee,Hunki, 고용석, 임영태, 김태희, 양인석 "The Estimation of the Value of Travel Time Through Market Segmentation : Focusing on Car Drivers of Seoul Metropolitan Area" The Korea Spatial Planning Review 39 pp.10-161 (2003) : 10.
Lee,Hunki, 고용석, 임영태, 김태희, 양인석. The Estimation of the Value of Travel Time Through Market Segmentation : Focusing on Car Drivers of Seoul Metropolitan Area. 2003; 39 10-161.
Lee,Hunki, 고용석, 임영태, 김태희 and 양인석. "The Estimation of the Value of Travel Time Through Market Segmentation : Focusing on Car Drivers of Seoul Metropolitan Area" The Korea Spatial Planning Review 39(2003) : 10-161.
Lee,Hunki; 고용석; 임영태; 김태희; 양인석. The Estimation of the Value of Travel Time Through Market Segmentation : Focusing on Car Drivers of Seoul Metropolitan Area. The Korea Spatial Planning Review, 39, 10-161.
Lee,Hunki; 고용석; 임영태; 김태희; 양인석. The Estimation of the Value of Travel Time Through Market Segmentation : Focusing on Car Drivers of Seoul Metropolitan Area. The Korea Spatial Planning Review. 2003; 39 10-161.
Lee,Hunki, 고용석, 임영태, 김태희, 양인석. The Estimation of the Value of Travel Time Through Market Segmentation : Focusing on Car Drivers of Seoul Metropolitan Area. 2003; 39 10-161.
Lee,Hunki, 고용석, 임영태, 김태희 and 양인석. "The Estimation of the Value of Travel Time Through Market Segmentation : Focusing on Car Drivers of Seoul Metropolitan Area" The Korea Spatial Planning Review 39(2003) : 10-161.
