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@article{ART001429711},
author={Kim Jonghak and Kim， Ikki},
title={The Evaluation of Transportation Service Quality by SERVQUAL Method},
journal={The Korea Spatial Planning Review},
issn={1229-8638},
year={2010},
volume={64},
pages={77-96},
doi={10.15793/kspr.2010.64..005}

TY - JOUR
AU - Kim Jonghak
AU - Kim， Ikki
TI - The Evaluation of Transportation Service Quality by SERVQUAL Method
JO - The Korea Spatial Planning Review
PY - 2010
VL - 64
IS - null
PB - 국토연구원
SP - 77
EP - 96
SN - 1229-8638
AB - Governments have been aggressively pursuing transit-oriented policies to relieve traffic congestion and to make transportation systems more efficient. Although these policies have been implemented for long period, outcomes have not been significant. Since 1996, the Seoul metropolitan government has constructed 125km of urban railways. Transit share, however, decreased 1.6% while auto share increased 5.1%. One of the main reasons of increased auto share is that users are more sensitive for automobile’s attractiveness than for travel time and cost. This study aims to suggest reasonable method of analyzing travelers empirical cognition on travel mode choice. The analysis frame is developed by Service Quality(SERVQUAL) model. Service quality is divided into expected value and perceived value, and evaluated by its difference. The result of SERVQUAL indicates that the reliability have no difference between modes. But the convenience service quality of autos is 1.5 times greater than transit. Various policy alternatives for modal shift have been made to relieve transportation problems. But the auto’s mode share has increased mainly due to ignorance in policies about the gap of service quality. In order to improve transportation systems in metropolitan areas, it is strongly recommended that the gap of service quality between modes should be surveyed and analyzed in more detail.
KW - SERVQUAL;Expectation Value;Perception Value;IPA
DO - 10.15793/kspr.2010.64..005
ER -

Kim Jonghak and Kim， Ikki. (2010). The Evaluation of Transportation Service Quality by SERVQUAL Method. The Korea Spatial Planning Review, 64, 77-96.

Kim Jonghak and Kim， Ikki. 2010, "The Evaluation of Transportation Service Quality by SERVQUAL Method", The Korea Spatial Planning Review, vol.64, pp.77-96. Available from: doi:10.15793/kspr.2010.64..005

Kim Jonghak, Kim， Ikki "The Evaluation of Transportation Service Quality by SERVQUAL Method" The Korea Spatial Planning Review 64 pp.77-96 (2010) : 77.

Kim Jonghak, Kim， Ikki. The Evaluation of Transportation Service Quality by SERVQUAL Method. 2010; 64 77-96. Available from: doi:10.15793/kspr.2010.64..005

Kim Jonghak and Kim， Ikki. "The Evaluation of Transportation Service Quality by SERVQUAL Method" The Korea Spatial Planning Review 64(2010) : 77-96.doi: 10.15793/kspr.2010.64..005

Kim Jonghak; Kim， Ikki. The Evaluation of Transportation Service Quality by SERVQUAL Method. The Korea Spatial Planning Review, 64, 77-96. doi: 10.15793/kspr.2010.64..005

Kim Jonghak; Kim， Ikki. The Evaluation of Transportation Service Quality by SERVQUAL Method. The Korea Spatial Planning Review. 2010; 64 77-96. doi: 10.15793/kspr.2010.64..005

Kim Jonghak, Kim， Ikki. The Evaluation of Transportation Service Quality by SERVQUAL Method. 2010; 64 77-96. Available from: doi:10.15793/kspr.2010.64..005

Kim Jonghak and Kim， Ikki. "The Evaluation of Transportation Service Quality by SERVQUAL Method" The Korea Spatial Planning Review 64(2010) : 77-96.doi: 10.15793/kspr.2010.64..005