Journal of Software Assessment and Valuation 2024 KCI Impact Factor : 0.32
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pISSN : 2092-8114 / eISSN : 2733-4384
- https://journal.kci.go.kr/ksavs
KJCKorea
Journal Central
Study on the Effect of Mobile Platform Companies ESG on Corporate Image and Sustainability
- Journal of Software Assessment and Valuation
- Abbr : JSAV
- 2024, 20(3), pp.101~114
- DOI : 10.29056/jsav.2024.09.10
- Publisher : Korea Software Assessment and Valuation Society
- Research Area : Engineering > Computer Science
- Received : August 12, 2024
- Accepted : September 20, 2024
- Published : September 30, 2024
Cheng-Lin Qing 1, Seon-Gyeong Park 2
1호남대학교 경영학부
2호남대학교 대학원 창업학과
Accredited
ABSTRACT
Environmental management, social responsibility, and governance (ESG) management are important paradigms for corporate sustainability. Effective ESG management boosts an organizational competitiveness and enable its sustainable growth. This study validates the relationship among corporate ESG management, corporate image, and corporate sustainability by investigating the mediating influence of corporate image and the moderating role of green innovation. The results suggest that ESG management positively affect corporate image, and that corporate image positively affects corporate sustainability.
However, green innovation has a negative moderating effect on corporate image and corporate sustainability. The result suggests that companies need to value ESG management, which can have positive effects on long-term corporate growth. Additionally, companies need more applicable options and complements when implementing innovative green management. This study enriches the theoretical background on corporate ESG management and corporate sustainability. The results also provide useful information on green innovation in corporate green management.
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