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A Study on Estimation of Appropriate Deposit to Promote Recycling of Disposable Cups: Focusing on Willing-to-Pay Estimation by Contingent Valuation Method

Dae Jin Kim 1 Im, Jae Jin 1

1서울시립대학교

Accredited

ABSTRACT

This study deals with the method of estimating the deposit amount used in the Deposit System of Disposable Cups that is about to be implemented. The study used the contingent valuation method, which focused on the willingness-to-pay estimation with double-bounded dichotomous choice questionnaires. By nonlinearly combining the values obtained by multiplying the regression coefficient obtained through a logistic regression and the average of each variable, the study estimated the appropriate deposit amount to be approximately KRW 350. In addition, the results showed differences in the willingness-to-pay amount for each group classified according to various criteria―gender, age, and system recognition level. Based on the results, this study also suggested implications for the behavior of returning disposable cups.

Citation status

* References for papers published after 2023 are currently being built.