@article{ART003189159},
author={Wonhyong Cho},
title={Language landscape of Korean restaurant signs in Berlin},
journal={The Sociolinguistic Journal of Korea},
issn={1226-4822},
year={2025},
volume={33},
number={1},
pages={23-52},
doi={10.14353/sjk.2025.33.1.02}
TY - JOUR
AU - Wonhyong Cho
TI - Language landscape of Korean restaurant signs in Berlin
JO - The Sociolinguistic Journal of Korea
PY - 2025
VL - 33
IS - 1
PB - The Sociolinguistic Society Of Korea
SP - 23
EP - 52
SN - 1226-4822
AB - This study examines the signs of 83 Korean restaurants operating in Berlin as of January 2025 and discusses the following from the perspective of the language landscape: First, in which characters are these signs written? Second, in what language is the term "Korean restaurant" stated? Third, in which language is the store name written? Fourth, do other design considerations exists? The result shows that those who operate Korean restaurants in Berlin tend to display signs primarily in Roman letters instead of highlighting Hangul, which is still considered an unfamiliar character to Germans to avoid creating an overly heterogeneous language landscape. But the result of more comprehensive examination shows that the Korean restaurants in Berlin tend to display their identity and characteristics as Koreans. These research results can be used as reference material to gauge the lifestyle of Korean immigrants in the present Germany, beyond a simple discussion of the language landscape.
KW - Language landscape;Berlin;Korean restaurant;English;German;Korean language;immigration;assimilation
DO - 10.14353/sjk.2025.33.1.02
ER -
Wonhyong Cho. (2025). Language landscape of Korean restaurant signs in Berlin. The Sociolinguistic Journal of Korea, 33(1), 23-52.
Wonhyong Cho. 2025, "Language landscape of Korean restaurant signs in Berlin", The Sociolinguistic Journal of Korea, vol.33, no.1 pp.23-52. Available from: doi:10.14353/sjk.2025.33.1.02
Wonhyong Cho "Language landscape of Korean restaurant signs in Berlin" The Sociolinguistic Journal of Korea 33.1 pp.23-52 (2025) : 23.
Wonhyong Cho. Language landscape of Korean restaurant signs in Berlin. 2025; 33(1), 23-52. Available from: doi:10.14353/sjk.2025.33.1.02
Wonhyong Cho. "Language landscape of Korean restaurant signs in Berlin" The Sociolinguistic Journal of Korea 33, no.1 (2025) : 23-52.doi: 10.14353/sjk.2025.33.1.02
Wonhyong Cho. Language landscape of Korean restaurant signs in Berlin. The Sociolinguistic Journal of Korea, 33(1), 23-52. doi: 10.14353/sjk.2025.33.1.02
Wonhyong Cho. Language landscape of Korean restaurant signs in Berlin. The Sociolinguistic Journal of Korea. 2025; 33(1) 23-52. doi: 10.14353/sjk.2025.33.1.02
Wonhyong Cho. Language landscape of Korean restaurant signs in Berlin. 2025; 33(1), 23-52. Available from: doi:10.14353/sjk.2025.33.1.02
Wonhyong Cho. "Language landscape of Korean restaurant signs in Berlin" The Sociolinguistic Journal of Korea 33, no.1 (2025) : 23-52.doi: 10.14353/sjk.2025.33.1.02