An Analysis of Social Amplification of Risk by Modifying SARF - Focusing on the Case of MERS - (수정한 SARF를 적용한 위험의 사회적 증폭 메커니즘 분석 - 중동호흡기증후군 사례를 중심으로 - )

Young-Dae Kim (김영대)

An Analysis of Social Amplification of Risk by Modifying SARF - Focusing on the Case of MERS -

Crisisonomy
Abbr : KRCEM
2015, 11(10), pp.63-89
Publisher : Crisis and Emergency Management: Theory and Praxis
Research Area : Social Science > Public Policy > Public Policy in general

Young-Dae Kim ¹

¹고려대학교

Accredited

ABSTRACT

Significant fear and anxiety for MERS have increased in Korea, even though government and most medical experts have reportedly estimated that risk of the MERS is not so high. The SARF is really useful to explain this sort of phenomenon as it attempts to explain how social amplification of risk takes place and what factors determine it by integrating several perspectives regarding risk. This study designs a modified SARF to explain a social amplification mechanism. The research results show that the risk in terms of the MERS has been amplified through complex factors. In particular, the facts that government has rarely paid attention to risk perception of the public have led to failure of effective risk communication. These findings derive key lessons for government that it needs to formulate and implement knowledgable policies and institutions, to try to communicate with the public based on much higher openness and transparency, and then to secure trust in government by the public.

KEYWORDS

MERS, SARF, risk communication

Citation status

* References for papers published after 2023 are currently being built.

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