@article{ART001556684},
author={Song, Kyongjae},
title={A Study on the Web Campaign of Voluntary Civil Political Organization : Focusing the MoveOn.org of the US},
journal={Civil Society and NGO},
issn={1599-8568},
year={2011},
volume={9},
number={1},
pages={169-199}
TY - JOUR
AU - Song, Kyongjae
TI - A Study on the Web Campaign of Voluntary Civil Political Organization : Focusing the MoveOn.org of the US
JO - Civil Society and NGO
PY - 2011
VL - 9
IS - 1
PB - The Third Sector Institute
SP - 169
EP - 199
SN - 1599-8568
AB - This study has been prepared to analyze the web-campaign activities of MoveOn.org that had great influence of Obama to win in the presidential election of the US. The study has analyzed the dynamics of the web-campaign activities of MoveOn to took a look at its effect and influence and sought for the Korean implication. As summarizing its conclusion, the MoveOn activity is the web campaign method of voluntary civil political organization that asserted a great power in the US presidential election in 2008. First, this was the creative method by the creativeness of citizens and group cooperation to enable the affordable costs in web campaign with its activities in contribution, voluntary service and others from the preliminary election. And, second, it has the implication in the point that the citizens that had been in passive position began to have participatory point of view as the master of politics and election.
KW - MoveOn.org;voluntary civil political organization;web campaign;civil participation;connecting;mobilization.
DO -
UR -
ER -
Song, Kyongjae. (2011). A Study on the Web Campaign of Voluntary Civil Political Organization : Focusing the MoveOn.org of the US. Civil Society and NGO, 9(1), 169-199.
Song, Kyongjae. 2011, "A Study on the Web Campaign of Voluntary Civil Political Organization : Focusing the MoveOn.org of the US", Civil Society and NGO, vol.9, no.1 pp.169-199.
Song, Kyongjae "A Study on the Web Campaign of Voluntary Civil Political Organization : Focusing the MoveOn.org of the US" Civil Society and NGO 9.1 pp.169-199 (2011) : 169.
Song, Kyongjae. A Study on the Web Campaign of Voluntary Civil Political Organization : Focusing the MoveOn.org of the US. 2011; 9(1), 169-199.
Song, Kyongjae. "A Study on the Web Campaign of Voluntary Civil Political Organization : Focusing the MoveOn.org of the US" Civil Society and NGO 9, no.1 (2011) : 169-199.
Song, Kyongjae. A Study on the Web Campaign of Voluntary Civil Political Organization : Focusing the MoveOn.org of the US. Civil Society and NGO, 9(1), 169-199.
Song, Kyongjae. A Study on the Web Campaign of Voluntary Civil Political Organization : Focusing the MoveOn.org of the US. Civil Society and NGO. 2011; 9(1) 169-199.
Song, Kyongjae. A Study on the Web Campaign of Voluntary Civil Political Organization : Focusing the MoveOn.org of the US. 2011; 9(1), 169-199.
Song, Kyongjae. "A Study on the Web Campaign of Voluntary Civil Political Organization : Focusing the MoveOn.org of the US" Civil Society and NGO 9, no.1 (2011) : 169-199.