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A Study on Personas Models for Car Navigation Developing

  • Journal of The Korea Society of Computer and Information
  • Abbr : JKSCI
  • 2010, 15(8), pp.163-171
  • Publisher : The Korean Society Of Computer And Information
  • Research Area : Engineering > Computer Science

오세형 1 김정희 2 HakHyunChoi 3

1홍익대학교
2성균관대학교
3서울여자대학교

Accredited

ABSTRACT

This research has studied developing the persona model based on alan cooper's user oriented design which is newly in the limelight in the field of product design process. As developing the persona model, In-depth interview and FGI(focus group interview) has been conducted for extracting car navigation user group's motivation and using attribute. Based on research, three different car navigation user group were divided-low using & understanding the function group, medium using & well understanding the function group, heavy using & well understanding the function group. This research yielded the foundation for setting the persona model and this persona gives the key factor for producing the user oriented user Interface design after all.

Citation status

* References for papers published after 2023 are currently being built.