@article{ART002489507},
author={Youngmo Kim and Se-Young Jang and Byuong-Chan Park and Kyung-Sik Bang and Seok-Yoon Kim},
title={An Ultrasonic Wave Encoder and Decoder for Indoor Positioning of Mobile Marketing System},
journal={Journal of The Korea Society of Computer and Information},
issn={1598-849X},
year={2019},
volume={24},
number={7},
pages={93-100},
doi={10.9708/jksci.2019.24.07.093}
TY - JOUR
AU - Youngmo Kim
AU - Se-Young Jang
AU - Byuong-Chan Park
AU - Kyung-Sik Bang
AU - Seok-Yoon Kim
TI - An Ultrasonic Wave Encoder and Decoder for Indoor Positioning of Mobile Marketing System
JO - Journal of The Korea Society of Computer and Information
PY - 2019
VL - 24
IS - 7
PB - The Korean Society Of Computer And Information
SP - 93
EP - 100
SN - 1598-849X
AB - In this paper, we propose an intelligent marketing service system that can provide custom advertisements and events to both businesses and customers by identifying the location and contents using the ultrasonic signals and feature information in voice signals. We also develop the encoding and decoding algorithm of ultrasonic signals for this system and analyze the performance evaluation results. With the development of the hyper-connected society, the on-line marketing has been activated and is growing in size. Existing store marketing applications have disadvantages that customers have to find out events or promotional materials that the headquarters or stores throughusing the corresponding applications whenever they visit them. To solve these problems, there are attempts to create intelligent marketing tools using GPS technology and voice recognition technology. However, this approach has difficulties in technology development due to accuracy of location and speed of comparison and retrieval of voice recognition technology, and marketing services for customer relation are also much simplified.
KW - Ultrasonic encoding;Voice signal feature;Ultrasonic decoding;Mobile marketing;Intelligent Marketing
DO - 10.9708/jksci.2019.24.07.093
ER -
Youngmo Kim, Se-Young Jang, Byuong-Chan Park, Kyung-Sik Bang and Seok-Yoon Kim. (2019). An Ultrasonic Wave Encoder and Decoder for Indoor Positioning of Mobile Marketing System. Journal of The Korea Society of Computer and Information, 24(7), 93-100.
Youngmo Kim, Se-Young Jang, Byuong-Chan Park, Kyung-Sik Bang and Seok-Yoon Kim. 2019, "An Ultrasonic Wave Encoder and Decoder for Indoor Positioning of Mobile Marketing System", Journal of The Korea Society of Computer and Information, vol.24, no.7 pp.93-100. Available from: doi:10.9708/jksci.2019.24.07.093
Youngmo Kim, Se-Young Jang, Byuong-Chan Park, Kyung-Sik Bang, Seok-Yoon Kim "An Ultrasonic Wave Encoder and Decoder for Indoor Positioning of Mobile Marketing System" Journal of The Korea Society of Computer and Information 24.7 pp.93-100 (2019) : 93.
Youngmo Kim, Se-Young Jang, Byuong-Chan Park, Kyung-Sik Bang, Seok-Yoon Kim. An Ultrasonic Wave Encoder and Decoder for Indoor Positioning of Mobile Marketing System. 2019; 24(7), 93-100. Available from: doi:10.9708/jksci.2019.24.07.093
Youngmo Kim, Se-Young Jang, Byuong-Chan Park, Kyung-Sik Bang and Seok-Yoon Kim. "An Ultrasonic Wave Encoder and Decoder for Indoor Positioning of Mobile Marketing System" Journal of The Korea Society of Computer and Information 24, no.7 (2019) : 93-100.doi: 10.9708/jksci.2019.24.07.093
Youngmo Kim; Se-Young Jang; Byuong-Chan Park; Kyung-Sik Bang; Seok-Yoon Kim. An Ultrasonic Wave Encoder and Decoder for Indoor Positioning of Mobile Marketing System. Journal of The Korea Society of Computer and Information, 24(7), 93-100. doi: 10.9708/jksci.2019.24.07.093
Youngmo Kim; Se-Young Jang; Byuong-Chan Park; Kyung-Sik Bang; Seok-Yoon Kim. An Ultrasonic Wave Encoder and Decoder for Indoor Positioning of Mobile Marketing System. Journal of The Korea Society of Computer and Information. 2019; 24(7) 93-100. doi: 10.9708/jksci.2019.24.07.093
Youngmo Kim, Se-Young Jang, Byuong-Chan Park, Kyung-Sik Bang, Seok-Yoon Kim. An Ultrasonic Wave Encoder and Decoder for Indoor Positioning of Mobile Marketing System. 2019; 24(7), 93-100. Available from: doi:10.9708/jksci.2019.24.07.093
Youngmo Kim, Se-Young Jang, Byuong-Chan Park, Kyung-Sik Bang and Seok-Yoon Kim. "An Ultrasonic Wave Encoder and Decoder for Indoor Positioning of Mobile Marketing System" Journal of The Korea Society of Computer and Information 24, no.7 (2019) : 93-100.doi: 10.9708/jksci.2019.24.07.093
