@article{ART003317642},
author={Jihoon Choi and Junghwan Kim and Sangkue Park and Sungkap Park and Dongsu Lee},
title={An Empirical Study on Adoption and Purchase Intentions for Imported Electric Vehicles Based on Innovation Diffusion Theory},
journal={Journal of The Korea Society of Computer and Information},
issn={1598-849X},
year={2026},
volume={31},
number={3},
pages={127-137}
TY - JOUR
AU - Jihoon Choi
AU - Junghwan Kim
AU - Sangkue Park
AU - Sungkap Park
AU - Dongsu Lee
TI - An Empirical Study on Adoption and Purchase Intentions for Imported Electric Vehicles Based on Innovation Diffusion Theory
JO - Journal of The Korea Society of Computer and Information
PY - 2026
VL - 31
IS - 3
PB - The Korean Society Of Computer And Information
SP - 127
EP - 137
SN - 1598-849X
AB - This study investigates how innovation attributes of imported electric vehicles affect consumers’ adoption and purchase intentions based on Innovation Diffusion Theory. Using survey data from 424 potential buyers in Korea and applying PLS-SEM, the results show that relative advantage, compatibility, and observability significantly enhance adoption intention, while complexity and trialability are not significant. Adoption intention strongly predicts purchase intention, with driving range and income level strengthening this relationship and battery safety weakening it. Government subsidies show no moderating effect.
KW - Innovation Diffusion Theory;Adoption Intention;Purchase Intention;Moderating Effects;Imported Electric Vehicles
DO -
UR -
ER -
Jihoon Choi, Junghwan Kim, Sangkue Park, Sungkap Park and Dongsu Lee. (2026). An Empirical Study on Adoption and Purchase Intentions for Imported Electric Vehicles Based on Innovation Diffusion Theory. Journal of The Korea Society of Computer and Information, 31(3), 127-137.
Jihoon Choi, Junghwan Kim, Sangkue Park, Sungkap Park and Dongsu Lee. 2026, "An Empirical Study on Adoption and Purchase Intentions for Imported Electric Vehicles Based on Innovation Diffusion Theory", Journal of The Korea Society of Computer and Information, vol.31, no.3 pp.127-137.
Jihoon Choi, Junghwan Kim, Sangkue Park, Sungkap Park, Dongsu Lee "An Empirical Study on Adoption and Purchase Intentions for Imported Electric Vehicles Based on Innovation Diffusion Theory" Journal of The Korea Society of Computer and Information 31.3 pp.127-137 (2026) : 127.
Jihoon Choi, Junghwan Kim, Sangkue Park, Sungkap Park, Dongsu Lee. An Empirical Study on Adoption and Purchase Intentions for Imported Electric Vehicles Based on Innovation Diffusion Theory. 2026; 31(3), 127-137.
Jihoon Choi, Junghwan Kim, Sangkue Park, Sungkap Park and Dongsu Lee. "An Empirical Study on Adoption and Purchase Intentions for Imported Electric Vehicles Based on Innovation Diffusion Theory" Journal of The Korea Society of Computer and Information 31, no.3 (2026) : 127-137.
Jihoon Choi; Junghwan Kim; Sangkue Park; Sungkap Park; Dongsu Lee. An Empirical Study on Adoption and Purchase Intentions for Imported Electric Vehicles Based on Innovation Diffusion Theory. Journal of The Korea Society of Computer and Information, 31(3), 127-137.
Jihoon Choi; Junghwan Kim; Sangkue Park; Sungkap Park; Dongsu Lee. An Empirical Study on Adoption and Purchase Intentions for Imported Electric Vehicles Based on Innovation Diffusion Theory. Journal of The Korea Society of Computer and Information. 2026; 31(3) 127-137.
Jihoon Choi, Junghwan Kim, Sangkue Park, Sungkap Park, Dongsu Lee. An Empirical Study on Adoption and Purchase Intentions for Imported Electric Vehicles Based on Innovation Diffusion Theory. 2026; 31(3), 127-137.
Jihoon Choi, Junghwan Kim, Sangkue Park, Sungkap Park and Dongsu Lee. "An Empirical Study on Adoption and Purchase Intentions for Imported Electric Vehicles Based on Innovation Diffusion Theory" Journal of The Korea Society of Computer and Information 31, no.3 (2026) : 127-137.