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@article{ART001139186},
author={Si Joong KIm},
title={A Study on the Positioning of Convention Destination},
journal={The Korea Spatial Planning Review},
issn={1229-8638},
year={2005},
volume={46},
pages={57-74}

TY - JOUR
AU - Si Joong KIm
TI - A Study on the Positioning of Convention Destination
JO - The Korea Spatial Planning Review
PY - 2005
VL - 46
IS - null
PB - 국토연구원
SP - 57
EP - 74
SN - 1229-8638
AB - The purpose of this study was to examine the image similarity, attribute recognition and preference of 5 convention destinations, which include Seoul, Busan, Daegu, Daejeon and Jeju. The results suggested that Daejeon and Daegu were in the similar image, but Seoul, Jeju and Busan have different images. In terms of the attribute recognition, Seoul is the most competitive out of 6 attributes including convention operation attribute. Jeju has a competitive ability about convention operation attribute, but weakness appeared in the attributes of destination environment and accessibility. Daejeon showed a strength of accessibility and environment, but showed a weakness of convention facilities and operation. Finally, as a result of preference, all staffs related to convention preferred Seoul as a convention destination, followed by Jeju, Busan, Daejeon and Daegu.
KW - Convention;Convention Destination;Image Similarity;Multidimensional Scaling;Positioning;Preference
DO -
UR -
ER -

Si Joong KIm. (2005). A Study on the Positioning of Convention Destination. The Korea Spatial Planning Review, 46, 57-74.

Si Joong KIm. 2005, "A Study on the Positioning of Convention Destination", The Korea Spatial Planning Review, vol.46, pp.57-74.

Si Joong KIm "A Study on the Positioning of Convention Destination" The Korea Spatial Planning Review 46 pp.57-74 (2005) : 57.

Si Joong KIm. A Study on the Positioning of Convention Destination. 2005; 46 57-74.

Si Joong KIm. "A Study on the Positioning of Convention Destination" The Korea Spatial Planning Review 46(2005) : 57-74.

Si Joong KIm. A Study on the Positioning of Convention Destination. The Korea Spatial Planning Review, 46, 57-74.

Si Joong KIm. A Study on the Positioning of Convention Destination. The Korea Spatial Planning Review. 2005; 46 57-74.

Si Joong KIm. A Study on the Positioning of Convention Destination. 2005; 46 57-74.

Si Joong KIm. "A Study on the Positioning of Convention Destination" The Korea Spatial Planning Review 46(2005) : 57-74.