@article{ART003353752},
author={Kim Ji Hee and Oh Young Sam},
title={An Analysis of Tourism Competitive Structure Among Cities and Counties in Jeonbuk Using Niche Theory: Focusing on the Relationship Between Jeonju and Other Regions},
journal={The Korea Spatial Planning Review},
issn={1229-8638},
year={2026},
volume={129},
pages={109-127},
doi={10.15793/kspr.2026.129..006}
TY - JOUR
AU - Kim Ji Hee
AU - Oh Young Sam
TI - An Analysis of Tourism Competitive Structure Among Cities and Counties in Jeonbuk Using Niche Theory: Focusing on the Relationship Between Jeonju and Other Regions
JO - The Korea Spatial Planning Review
PY - 2026
VL - 129
IS - null
PB - 국토연구원
SP - 109
EP - 127
SN - 1229-8638
AB - This study aims to examine the competitive and interlinked structure of regional tourism markets in Jeollabuk-do, South Korea, based on tourism output across its 14 cities and counties. To achieve this objective, the study applies niche theory to analyze niche breadth, niche overlap, and niche superiority among local governments. Tourism output is operationalized using six indicators of tourism activity: the number of domestic non-resident visitors, the number of foreign visitors, average length of stay, domestic tourism expenditure, foreign tourism expenditure, and the volume of tourism-related social media mentions. The results indicate that Iksan City and Jeonju City exhibit high levels of niche breadth and evenness, suggesting that these destinations have secured balanced tourism outputs across multiple indicators. In contrast, Jangsu County and Sunchang County show relatively narrow niche breadth, implying a strong dependence on specific tourism outputs. The niche overlap analysis reveals a high degree of overlap between Jeonju City and Iksan City, indicating that the two destinations compete for similar tourist segments within the regional tourism market. Furthermore, the niche superiority analysis demonstrates that Jeonju City holds a comparative advantage over most other regions in terms of overall tourism output. By structurally analyzing coexistence and competition within the tourism system of Jeollabuk-do, with Jeonju City as a reference point, this study provides meaningful insights into the current regional tourism landscape and contributes to the formulation of evidence-based regional tourism policies. The findings offer empirical support for the development of interregional cooperative strategies aimed at mitigating excessive competition and promoting integrated, wide-area tourism development in Jeollabuk-do.
KW - Jeonju City;Tourism Competition Structure;Niche Theory;Tourism Capacity;Tourism Output;Destination Choice
DO - 10.15793/kspr.2026.129..006
ER -
Kim Ji Hee and Oh Young Sam. (2026). An Analysis of Tourism Competitive Structure Among Cities and Counties in Jeonbuk Using Niche Theory: Focusing on the Relationship Between Jeonju and Other Regions. The Korea Spatial Planning Review, 129, 109-127.
Kim Ji Hee and Oh Young Sam. 2026, "An Analysis of Tourism Competitive Structure Among Cities and Counties in Jeonbuk Using Niche Theory: Focusing on the Relationship Between Jeonju and Other Regions", The Korea Spatial Planning Review, vol.129, pp.109-127. Available from: doi:10.15793/kspr.2026.129..006
Kim Ji Hee, Oh Young Sam "An Analysis of Tourism Competitive Structure Among Cities and Counties in Jeonbuk Using Niche Theory: Focusing on the Relationship Between Jeonju and Other Regions" The Korea Spatial Planning Review 129 pp.109-127 (2026) : 109.
Kim Ji Hee, Oh Young Sam. An Analysis of Tourism Competitive Structure Among Cities and Counties in Jeonbuk Using Niche Theory: Focusing on the Relationship Between Jeonju and Other Regions. 2026; 129 109-127. Available from: doi:10.15793/kspr.2026.129..006
Kim Ji Hee and Oh Young Sam. "An Analysis of Tourism Competitive Structure Among Cities and Counties in Jeonbuk Using Niche Theory: Focusing on the Relationship Between Jeonju and Other Regions" The Korea Spatial Planning Review 129(2026) : 109-127.doi: 10.15793/kspr.2026.129..006
Kim Ji Hee; Oh Young Sam. An Analysis of Tourism Competitive Structure Among Cities and Counties in Jeonbuk Using Niche Theory: Focusing on the Relationship Between Jeonju and Other Regions. The Korea Spatial Planning Review, 129, 109-127. doi: 10.15793/kspr.2026.129..006
Kim Ji Hee; Oh Young Sam. An Analysis of Tourism Competitive Structure Among Cities and Counties in Jeonbuk Using Niche Theory: Focusing on the Relationship Between Jeonju and Other Regions. The Korea Spatial Planning Review. 2026; 129 109-127. doi: 10.15793/kspr.2026.129..006
Kim Ji Hee, Oh Young Sam. An Analysis of Tourism Competitive Structure Among Cities and Counties in Jeonbuk Using Niche Theory: Focusing on the Relationship Between Jeonju and Other Regions. 2026; 129 109-127. Available from: doi:10.15793/kspr.2026.129..006
Kim Ji Hee and Oh Young Sam. "An Analysis of Tourism Competitive Structure Among Cities and Counties in Jeonbuk Using Niche Theory: Focusing on the Relationship Between Jeonju and Other Regions" The Korea Spatial Planning Review 129(2026) : 109-127.doi: 10.15793/kspr.2026.129..006
