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@article{ART003387400},
author={Woo Ho Sung and Joo Jinho and Kimsaehim},
title={Do the Sales Effects of Food-tech Adoption Differ by Regional Rent Levels?},
journal={The Korea Spatial Planning Review},
issn={1229-8638},
year={2026},
volume={130},
pages={31-50},
doi={10.15793/kspr.2026.130..002}

TY - JOUR
AU - Woo Ho Sung
AU - Joo Jinho
AU - Kimsaehim
TI - Do the Sales Effects of Food-tech Adoption Differ by Regional Rent Levels?
JO - The Korea Spatial Planning Review
PY - 2026
VL - 130
IS - null
PB - 국토연구원
SP - 31
EP - 50
SN - 1229-8638
AB - Recently, food-tech has attracted increasing attention as an innovative strategy in the food service industry. However, previous studies have mainly focused on the effects of specific technologies while overlooking the role of location and spatial value. This study examines the impact of food-tech adoption on restaurant sales and analyzes how these effects vary with rent levels, a proxy for location and spatial value. Food-tech was classified into internal efficiency-driven and external efficiency-driven based on functional characteristics, and the analysis was conducted across different regions. The results show that internal efficiency-driven food-tech has a significant positive effect on sales only in non-metropolitan areas, suggesting that it helps mitigate labor constraints. In contrast, external efficiency-driven food-tech has a positive effect on sales across all regions and shows a stronger direct effect than internal technologies. The moderating analysis further indicates that the positive effect of external efficiency-driven food-tech is greater in areas with lower rent levels, while the effect weakens as rent increases. This suggests that food-tech complements but does not replace locational advantages. These findings imply that commercial district revitalization policies should incorporate digital-based operational support while tailoring food-tech strategies to regional characteristics and rent levels.
KW - Food-tech;Service Robots;Kiosk;Delivery App;Rent;Restaurant Sales
DO - 10.15793/kspr.2026.130..002
ER -

Woo Ho Sung, Joo Jinho and Kimsaehim. (2026). Do the Sales Effects of Food-tech Adoption Differ by Regional Rent Levels?. The Korea Spatial Planning Review, 130, 31-50.

Woo Ho Sung, Joo Jinho and Kimsaehim. 2026, "Do the Sales Effects of Food-tech Adoption Differ by Regional Rent Levels?", The Korea Spatial Planning Review, vol.130, pp.31-50. Available from: doi:10.15793/kspr.2026.130..002

Woo Ho Sung, Joo Jinho, Kimsaehim "Do the Sales Effects of Food-tech Adoption Differ by Regional Rent Levels?" The Korea Spatial Planning Review 130 pp.31-50 (2026) : 31.

Woo Ho Sung, Joo Jinho, Kimsaehim. Do the Sales Effects of Food-tech Adoption Differ by Regional Rent Levels?. 2026; 130 31-50. Available from: doi:10.15793/kspr.2026.130..002

Woo Ho Sung, Joo Jinho and Kimsaehim. "Do the Sales Effects of Food-tech Adoption Differ by Regional Rent Levels?" The Korea Spatial Planning Review 130(2026) : 31-50.doi: 10.15793/kspr.2026.130..002

Woo Ho Sung; Joo Jinho; Kimsaehim. Do the Sales Effects of Food-tech Adoption Differ by Regional Rent Levels?. The Korea Spatial Planning Review, 130, 31-50. doi: 10.15793/kspr.2026.130..002

Woo Ho Sung; Joo Jinho; Kimsaehim. Do the Sales Effects of Food-tech Adoption Differ by Regional Rent Levels?. The Korea Spatial Planning Review. 2026; 130 31-50. doi: 10.15793/kspr.2026.130..002

Woo Ho Sung, Joo Jinho, Kimsaehim. Do the Sales Effects of Food-tech Adoption Differ by Regional Rent Levels?. 2026; 130 31-50. Available from: doi:10.15793/kspr.2026.130..002

Woo Ho Sung, Joo Jinho and Kimsaehim. "Do the Sales Effects of Food-tech Adoption Differ by Regional Rent Levels?" The Korea Spatial Planning Review 130(2026) : 31-50.doi: 10.15793/kspr.2026.130..002