@article{ART001565875},
author={HONG, JINPYO and 박상은 and KOH YS},
title={The Impact of Physician-Pharmaceutical Industry Interactions on Physician Prescriptions},
journal={Korean Journal of Medical Ethics },
issn={2005-8284},
year={2011},
volume={14},
number={2},
pages={203-213},
doi={10.35301/ksme.2011.14.2.203}
TY - JOUR
AU - HONG, JINPYO
AU - 박상은
AU - KOH YS
TI - The Impact of Physician-Pharmaceutical Industry Interactions on Physician Prescriptions
JO - Korean Journal of Medical Ethics
PY - 2011
VL - 14
IS - 2
PB - The Korean Society For Medical Ethics
SP - 203
EP - 213
SN - 2005-8284
AB - The relationship between the medical profession and the pharmaceutical industry has received considerable attention in recent years in Korea. In this article we examine the impact of physicianpharmaceutical industry interaction (PPII) on physician prescriptions. While physicians’ decisions concerning prescriptions are influenced by many factors, two of the most influential are the visits of sales representatives from pharmaceutical companies and the gifts and other enticements that pharmaceutical companies provide for physicians. Patients regard gifts from pharmaceutical companies as less appropriate and more influential than do physicians. Inappropriate relations between physicians and pharmaceutical companies can damage physician-patient relationships and harm the medical profession as a whole. Recent investigations in the United States and Korea have found many illegalities in physician-pharmaceutical industry interaction. The article argues for the urgent need to develop clear ethical codes and compliance mechanisms concerning PPII.
KW - physician-pharmaceutical industry interaction;marketing;prescriptions
DO - 10.35301/ksme.2011.14.2.203
ER -
HONG, JINPYO, 박상은 and KOH YS. (2011). The Impact of Physician-Pharmaceutical Industry Interactions on Physician Prescriptions. Korean Journal of Medical Ethics , 14(2), 203-213.
HONG, JINPYO, 박상은 and KOH YS. 2011, "The Impact of Physician-Pharmaceutical Industry Interactions on Physician Prescriptions", Korean Journal of Medical Ethics , vol.14, no.2 pp.203-213. Available from: doi:10.35301/ksme.2011.14.2.203
HONG, JINPYO, 박상은, KOH YS "The Impact of Physician-Pharmaceutical Industry Interactions on Physician Prescriptions" Korean Journal of Medical Ethics 14.2 pp.203-213 (2011) : 203.
HONG, JINPYO, 박상은, KOH YS. The Impact of Physician-Pharmaceutical Industry Interactions on Physician Prescriptions. 2011; 14(2), 203-213. Available from: doi:10.35301/ksme.2011.14.2.203
HONG, JINPYO, 박상은 and KOH YS. "The Impact of Physician-Pharmaceutical Industry Interactions on Physician Prescriptions" Korean Journal of Medical Ethics 14, no.2 (2011) : 203-213.doi: 10.35301/ksme.2011.14.2.203
HONG, JINPYO; 박상은; KOH YS. The Impact of Physician-Pharmaceutical Industry Interactions on Physician Prescriptions. Korean Journal of Medical Ethics , 14(2), 203-213. doi: 10.35301/ksme.2011.14.2.203
HONG, JINPYO; 박상은; KOH YS. The Impact of Physician-Pharmaceutical Industry Interactions on Physician Prescriptions. Korean Journal of Medical Ethics . 2011; 14(2) 203-213. doi: 10.35301/ksme.2011.14.2.203
HONG, JINPYO, 박상은, KOH YS. The Impact of Physician-Pharmaceutical Industry Interactions on Physician Prescriptions. 2011; 14(2), 203-213. Available from: doi:10.35301/ksme.2011.14.2.203
HONG, JINPYO, 박상은 and KOH YS. "The Impact of Physician-Pharmaceutical Industry Interactions on Physician Prescriptions" Korean Journal of Medical Ethics 14, no.2 (2011) : 203-213.doi: 10.35301/ksme.2011.14.2.203